The Cable Cooperative
The premier data collaborative for multi-channel cable marketing.
One Database:
- 12 Participating Cable Systems.
- +125 Million Serviceable, US Households.
- Updated daily with +250,000 installs & disconnects from the 12 participating cable systems.
Successfully led the design, collection, management, in-house build, and launch of the Cable Cooperative Database and Cablemover campaigns. Since its inception, the scope has expanded into additional solutions: email programs, digital display advertising, data extraction to perform trend & cord-cutting analysis, and other analytics.